Arkansas youth soccer association

While I lived in Arkansas I had the opportunity to rebrand our local Soccer Association, a division of the United States Youth Soccer. I aimed to create a logo that was aesthetically consistent with the organization as a whole, but also represented what makes Arkansas unique. The diamond motif on the lower half of this design showcases Arkansas’ vast diamond reserves, along with its identity as the “natural state.” Letter head and business cards were also provided to create a consistent branding image.